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What is in my e-Liquid?

Jade Brassard

What is in my e-Liquid?

E-Liquid is normally composed of 5 ingredients

VG (Vegetable Glycerin) The Base makes up the majority of your e-juice. Common ratios are 70/30 VG, 80/20 VG/PG, 100 VG. Vegetable glycerin, or glycerol, is a clear, odorless liquid produced from plant oils, typically palm oil, soy, or coconut oil. Palm and coconut oils are natural triglyceride mixtures; each triglyceride is composed of three fatty acids esterified with glycerin. Vegetable glycerin has a number of valuable applications that include cosmetic products, foods, and as a replacement for alcohol in herbal and botanical tinctures. It is commonly used in products like toothpaste.

PG (Propylene glycol) is commonly mixed with VG as the base for e-juice. This is a solvent that’s used in all sorts of things. It is mainly known for its use in fog machines.  A higher PG mix e-juice will produce a stronger throat hit and a thinner e-juice. Some users claim it also makes for stronger flavors. 

Flavor 10%-20%. All the e-juice I’ve seen uses Food grade flavorings originally intended for baking or candy making. These flavorings are independent lab tested and meet all FDA regulations.

Nicotine 0%-2.4% depending on strength. Any large supplier of e-juice is using pharmaceutical grade pure nicotine.

Distilled water is sometimes used to dilute if needed.


So this is what is in your e-juice! From as little as 2 ingredients (VG and flavor) to as many as 5. Remember, the important thing is what e-juice doesn’t contain: the 4000+ chemicals in a cigarette.


Author: Jade Brassard

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